PORTER x JJJJound

Since its launch in 2006, JJJJound has been creating and curating meaningful products with a clear concept via its digital platform.
In addition to its own projects, the brand collaborates with renowned artists and brands to further develop its strong design philosophy.
Creative Director Justin Saunders comments:
‘I believe that design should serve a purpose beyond mere visual beauty. This mindset was a natural fit for our collaboration with PORTER. The streamlined construction, carefully selected materials and every detail of the bags each have their own reason for being.’
This collaboration features items that blend technical functionality with minimalist design, based on silhouettes that have become familiar in various everyday scenarios, such as commuting to work or school, or travelling by bicycle. The collection embodies the values most strongly shared by both brands: a focus on functionality, integrity in the choice of materials, and a clear purpose in craftsmanship.